Social media influencers in Australia have been warned against promoting illegal online gambling services to their followers. The Australian Communications and Media Authority (ACMA) emphasized that such activities are against the law and could lead to severe penalties.
ACMA, as Australia’s online gambling regulator, has observed influencers endorsing illegal online casinos across various social media platforms like Instagram, Facebook, and TikTok. The promotion of illegal gambling services, including online slots and casino-style games, violates Australian laws and can result in significant fines.
It is crucial for influencers to understand that activities such as live streaming gambling on unlicensed platforms, sharing links to illegal gambling services, or running giveaways related to such services are prohibited. Violating these regulations can lead to civil penalties of up to $59,400 for individual influencers and substantially higher fines for those facilitating access to illegal gambling sites.
Aside from legal consequences, promoting illegal online gambling poses risks to consumers, especially young Australians. These unauthorized platforms lack the necessary consumer protections, making players vulnerable to scams and financial losses. The ACMA closely monitors influencers’ content to ensure compliance with regulations.
To safeguard against illegal gambling operators, influencers and individuals are encouraged to familiarize themselves with the rules outlined in the Interactive Gambling Act 2001. ACMA also provides avenues for reporting illegal online gambling services and advertising, aiming to protect individuals from potential harm associated with unauthorized gambling activities.
For those facing gambling-related issues, resources like Gambling Help Online and the National Self-Exclusion Register™, BetStop, offer support and assistance. By adhering to legal guidelines and promoting responsible gambling practices, influencers can contribute to a safer online environment for their followers.
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